New Cottage-Country Charity Event raises $60,000

The event wrapped with a celebrity-studded dock party on Lake Rosseau.

TORONTO, ON, July 21, 2017 – A celebrity-studded crowd of 200 turned out for a Muskoka bike ride and dock party to raise more than $60,000 for Covenant House Toronto’s fight against sex trafficking.

The inaugural “Commission Yourself” fundraiser, last Saturday, kicked off with Olympic medalist Curt Harnett who led a 30 km Pro-Am cycle ride to a Lake Rosseau cottage dock party. The cyclists joined dozens more participants, including Kevin O’Leary, Joan Walker and other business and social elites for an action-packed day of water sports and entertainment.

“We are thrilled with the support we’ve seen for this day of benevolence launch event. We hope it will inspire others to commission themselves to do something that will make a difference for victims of sex-trafficking,” says Genevieve Roch-Decter, Event Co-Founder. The event’s proceeds are going to Covenant House's $10-million anti-sex trafficking initiatives, including enhanced victim services.”

“No community is immune from this terrible crime,” adds Roch-Decter. Largely a domestic problem, sex trafficking is the most common type of human trafficking. Ninety percent of victims are female and most are Canadian girls, as young as 13 and on average 17. Ontario is a trafficking hub in Canada with the largest number of cases. The agency estimates that it costs approximately $150 a day to provide transitional support for sex trafficking victims.

Covenant House is Canada’s largest agency serving at-risk, homeless and trafficked youth – as many as 250 youth daily. It is a national leader in the “hands-on” delivery of services and support to young female victims of sex trafficking

Contact: Michael Sheiner
Associate Manager, Public Relations
(416) 204-7094

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